Quote:Isn't the point that originally 0870/0845 were introduced to equalise the cost of contact when rates for calls from different regions further apart were sometimes very varied & very high & therefore served a good purpose & it is only in recent times that since all daytime calls now cost the same 3p per min wherever to wherever that these number became obsolete & became an unnessecerily(?) expensive & profit making item
Oh dear,
You seem another person who too easily believes the cunning BT spin about the reasons that these numbers were introduced.
How can it be an advantage for any member of the public who was living in the local call area of a company to then find he had to call it at the national rate instead? These numbers didn't improve the position for anyone who had to call the numbers at the BT National geographic rate anyway they just made the position worse for people who could previously call them at BT local rate.
0990/0870 never had a single customer benefit from the start and it was all downside from a customer point of view. Especially as from back in 1997 or something I could call a uk geographic number for 2p per minute with AXS Telecom but as soon as it became 0990 it cost me 7.91p. And since there was no saynoto0870.com then there was no way round it.
The only NTS numbers that had some vague claim to impoving life for everyone were 0845 which allowed numbers that most people previously had to call at the BT National rate to be able to be called at the BT Local Rate instead. However the reality is that the BT 0845 local rate has for years been a lot more than it costs me to call any geographic number at the AXS/Tiscali etc indirect call routing national rate. So for us price aware customers 0845 has never been better. Also from the moment that BT Option 2 and 3 and equivalents were introduced 0845 was always excluded.
Unfortunately 0845 and 0870 have only ever had the genuine advantage of intelligent call routing for big organisations with several call centres. But why the customer was made to pay extra for this instead of the organisations who were running these setups is not at all clear. It is also not at all clear as to why Intelligent Call Routing could not have not have been offered from the outset on geographic phone numbers.
As I have said previously BT always knew exactly what it was doing with 0845 and 0870 numbers. It was a cunning way for BT to keep up its call revenues while OFTEL decimated its profits with forced price changes to its geographic national call rates. 0845 and 0870 numbers were always in fact hugely more profitable for BT to originate and terminate calls on even though you like so many people unfortunately seem to believe the well told lie that once upon a time they were simply ordinary local and national rate calls.