In The Daily Telegraph (Weekend section) today, there was only one advertisement on the Saturday Shopping page which had an 0870 number. (Of 34 adverts)

I recall that only one year ago the figure was 40% of all the advertisements.

Your work is not in vain, keep it up.

The offending advertiser gave his e-mail address as well so I sent him a polite reminder of the error of his ways.

J