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http://www.mirror.co.uk/news/tm_objectid=15721669&method=full&siteid=94762&headl...CABLE & Wireless yesterday agreed to give profits from the police missing persons hotline to victims' charities - after pressure from the Mirror.
The phone giant was to make hundreds of thousands of pounds as desperate relatives were charged up to 50p a minute to trace loved ones.
But moments after the Mirror demanded answers from the £2million-a-year chief executive Francesco Caio, the firm promised to hand over the cash.
Communications chief Leslie Smith said: "We will donate any money made from the calls to victims."
But the wife of chairman Richard Lapthorne laughed off claims the firm tried to cash in.
At their £4million home in Western Turville, Bucks, Valerie Lapthorne rambled: "I know what you're thinking... fat cat, fat wife. Ha, Ha.
"Richard and the others have not had a chance to meet up to discuss any charitable donation."
Ofcom criticised the Police Information Technology Organisation for using the expensive 0870 number for helplines after it was offered the free 0800 or cheaper 0845.
A source said the choice was "inappropriate".