A splendid letter
IainMacCallum, if they don't print it, send it to all the other papers.
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The primary purpose of this site is to campaign against the use of non-geographic numbers such as 0870 and 0845 and their ugly sisters 0871 and 0844.
As NGM said, they are spreading like a virus. They are popular with organisations and telecom providers because they provide a ready source of income from customers who generally are unaware that money is being syphoned off by revenue sharing or have no choice but to ring those numbers..
Some organisations put their customers to extra expense, but receive little or no income from the calls, and are themselves victims of spin from their telecom providers and intermediaries, who pocket the income. We are fed lies and half-truths to justify and support the insidious spread of those numbers. The obfuscation is aided by BT who perpetuate the myth of “local” and “national” price differences which has been abolished for all practical purposes. BT never make an clear statement that: ‘for 99.9% of all customers making voice calls, using 087x and 084x numbers, never cost less than using numbers beginning with 01 or 02'.
I can’t understand why BT don’t abolish the local/national price differential for the comparatively few ‘light users’ and advertise the fact that telephoning anywhere in the UK cost the same. Call traffic would increase, and they would make more money.
0845 numbers are to some extent the most pernicious of the non-geographic numbers, as they are portrayed as low cost numbers. Try telling that to a person attempting to contact their bank, on an 0845 number, from a pay phone at 10p for 55 seconds - over five time the cost of calling an 01 or 02 number from a pay phone.
We are informed in the consultation that it is proposed to keep 0845 and 0870 numbers at 4p and 7p/min, and so the scams and half-truths will continue. If that wasn’t bad enough, Ofcom propose adding some more “low cost” 08 numbers. Well isn’t that just fine!
All 08 revenue sharing numbers are an underhand way of syphoning money from unsuspecting callers. If revenue sharing must happen for companies providing a genuine value added service, then why not make it obvious. The only way to make it obvious and to alert callers that the call is revenue sharing, is to place it into the appropriate sub-class of the revenue sharing category of “09". With prices ranging from
1p/min upwards.As Mikeinnc said (post #51): “The North American system is simple to understand. All premium rate numbers are in the 900-NXX-XXXX format. You KNOW if you see a 900 code, it is going to cost you. Clear. Simple. Unambiguous. Compare that with 087, 084, 080 etc.....”
The North American Numbering System is not perfect, but it is far more stable and clear that ours. The words “Clear” “Simple” “Unambiguous” are not words that could easily be applied to Ofcom’s current proposals. By considering the entire numbering system they have a golden opportunity to make it so.
The proposal to use a separate “03" class for non-geographic number, if they are to be treated in the same way as 01 and 02, is fine. So is the proposal to remove personal numbers (070) from the mobile phone class. The rule should be that all numbers (except mobiles) that are to cost more than normal numbers should be placed in the expanded and revamped “09" class. 09 can hold over 999 million numbers. [see posts #45 and #43]
Clear - Simple - Unambiguous