There is probably a thread open for the DVLA so I leave the powers that be to move this post as appropriate. You may be interested to read this e-mail from the DVLA.
Thank you for your recent email concerning the Non Geographical telephone numbers used by DVLA.
It may be of assistance if I explain that as a national organisation, it was considered iniquitous that some of our customers should benefit from their geographic location to Swansea, while other callers paid more for making the same telephone enquiry simply because of their remoteness from Swansea. By using a non-geographic number, this ensures that the arrangements are fair and equitable to all.
We are considering the use of alternative numbers such as Local Rate (0845) and Freephone (0800) telephone numbers. However, DVLA would have to bear the full cost of Freephone numbers and the difference in costs that customers using Local Rate pay. We are conscious of our duty to ensure that we provide all our services as cost-effectively as possible. It may help put matters into perspective if I explain that DVLA expects to handle up to 17 million calls this year, or up to 68,000 calls a day. The majority of calls received are to seek general information or advice that is already provided in documents and forms published by the Agency. It would not be reasonable for the general public to be expected to cover the costs of those few who choose to telephone DVLA to seek advice that is already in the public domain.
An average call to the Agency lasts under four minutes. This generally equates to the cost of a first class stamp and is met by the person using the service rather than the public as a whole.
DVLA also derives a number of technical advantages that are not available when using geographic numbers. These numbers offer a flexible, cost-effective method of routing calls. The use of non-geographic numbers also allows us to move, increase or decrease the lines available at short notice. It is one of a range of facilities that enable us to provide improved customer service.
In accordance with the guidance provided by the Central Office of Information (COI), DVLA are satisfied that the use of 0870 numbers is currently the most cost effective way of answering public telephone enquiries. The COI guidance recommends that, when using 0870 numbers, an alternative method of contact should run in parallel. DVLA offers its customers a number of non-telephone options to access its services, e.g. web, e-mail and letter. In view of this, DVLA considers that it operates its telephone customer interface in accordance with current COI guidance. Confirmation of this has been received from COI.
While DVLA does receive a proportion of the cost of calls made to the Agency, I must explain that the rebate money received from our service providers helps fund the Agency as a whole, including the enquiry service, and cannot be regarded as profit.
Regards
Mr J H Punchard
www.direct.gov.uk/motoringI note that they are still persisting to say that it is unfair on people outside Swansea to have to pay more for the call, so they use 0870 and then everybody pays more!!!