http://www.gloslmc.com/newsletters/previousyears/Sept%2007%20Newsletter.pdfGLOUCESTERSHIRE LOCAL MEDICAL COMMITTEE
SEPTEMBER 2007 Edition
USE OF 0844 NUMBERSA dozen of the 83 practices in Gloucestershire
have gone over to 0844 numbers. Basically
every practice has to run efficiently and
legally, and has to make its own decisions to
do so. However, there is a nationally
orchestrated campaign to outlaw the use of
such numbers by GPs. There is a petition to
the Prime Minister, which can be viewed via
http://petitions.pm.gov.uk/NGN-use-by-GPs/which is gathering about 300 signatures a day
and is due to complete on 15 Feb 08. In July
07 27 MPs (including the MP for Cheltenham)
signed an Early Day Motion condemning GP’s
use of non-geographical numbers. The
essence of the objection is that patients
ringing these practices are paying more than
those who ring GPs with a geographical
number, that some of the extra goes back to
the practice and, since the phone call may
involve consultation, it could be said that the
patient is indirectly paying for treatment,
which is contrary to the GMS contract. It
matters not to the
activists that the amount
of extra paid is usually minimal. They do not
take account of the fact that, although it costs
more to ring an 0844 number from a mobile
(
typically 12p a minute against 5p a minute
from a land-line) the GP practice phone bills
are also going up all the time as more and
more patients prefer to be called on mobile
phones. Can the GP refuse to call them? No.
Your Secretary went in to bat on BBC Radio
Glos breakfast radio on Tuesday 11 Sep.
There was an article in the Citizen on 12 Sep
which was even-handed. Since then things
have gone quiet, but it may rear its head
again. A briefing note is attached.
0844 ‘LO CALL’ RATE NUMBERSThere have been some concerns expressed on the radio about GP Practices that use 0844
numbers. 11 GP practices in Gloucestershire PCT area have chosen to use advanced telephone
systems in their practices, with 0844 numbers. The phone company pays the practice 1.2p a
minute for incoming calls, to a maximum that equals the rent received, so they can never make a
profit out of it. Doctors want to run efficient practices that do the best for their patients.
Advantages of the system are:
• Patient satisfaction – many complain in surveys that they don’t like hanging on waiting
for the phone to be answered or being caught in a traditional phone queuing system. You
are through at once to the 0844 system and can get to the top of the queue if you have a
medical emergency. From what we hear, patients prefer this and are prepared to pay for it.
• Quick routing to the right person – saves receptionist (and therefore the patient’s phone
bill) about 90 seconds.
• Renting the phone system on which the number is used allows the practice to spend the
thousands of pounds that a new system costs on improved patient care and equipment
instead.
Significant points:
• NO PROFIT. GPs are debarred by their contract with the phone equipment supplier from
making a profit. The proportion of the call fee received by the phone company that is paid
back to the practice cannot exceed the rent that the practice pays the company for use of
the system.
•
ACTUAL INCREASES IN COST GENERALLY SMALL The cost per minute is greater to the
person making the call, but:
o Increased cost is offset by the speed of call. But even supposing the calls were
the same length, from a landline the cost per minute (VAT inc) is 4.9ppm as against
the (VAT inc) BT landline call 6.49ppm for the first minute and 3.95ppm thereafter.
On 3 minutes the call costs 15p on 0844 and 14.5p on 01~ numbers. The average
length of a call is 147 seconds.
o Mobile networks guilty. There are cases of higher charges. (e.g. some old age
pensioners who only have pay as you go mobile phones. For them the cost is about
35p a minute, but they have the choice of whether to go PAYG or contract.)
On
contract you can usually get 0844/5 numbers onto ‘favourites’ etc thereby avoiding
those costs. The increased cost charged by mobile networks for phoning 0844
numbers benefits only the mobile networks.
• EFFICIENCY Government insists that GPs must run an efficient business, and this is one
strand in making it so.
• Why pillory GPs? Many large organisations in Gloucestershire (POLICE, NHS DIRECT,
BRITISH GAS, GLOUCESTERSHIRE PCT, LIBRARY) use 0844 and 0845 numbers. (Some like
the RSPCA use the much more expensive 0870 numbers)
Summary. GPs make no profits from the system and use it to
produce a more efficient service for
patients, which they approve of.