"Virgin Media will drop premium rate charges to its technical support line in June, less than a year after they were introduced, the firm has confirmed.
An email doing the rounds inside VM says the move last summer to discourage irrelevant calls to the broadband support line has not gone down well. It confirms that the 25p per minute line will revert to a standard local rate 0845 number, or free by dialling 151 from a cable phone."
http://www.theregister.co.uk/2008/03/20/virgin_media_premium_rate_dropped/Someone still doesnt understand that 0845 is not a local call.