Dave wrote on Feb 16
th, 2010 at 12:13am:
Such a website has been set-up, although it has a different name.
The
website in question mostly contains shortcuts for use after accessing a IVR menu, although there are a few exceptions.
I understood that the suggestion was for a database of numbers that gave direct access to a human being without having to deal with a menu. The natural companion for this would be a campaign for organisations to provide this type of access as standard.
I personally can see the potential for all to benefit from call centres and "multi-competent" agents. This should not however prohibit or impede the possibility of taking the time to look up a direct number for a particular (truly competent) representative, or taking it upon oneself to bypass lots of unnecessary messages and tiers of menu to immediately join a queue for the known department or function that one wishes to contact. The other important feature, which again should be accessible directly if one chooses, is to leave a simple request for a call back when the call centre is not "dealing with an exceptionally high volume of calls".
If a call centre were to offer such a premium quality service then there may perhaps be less of problem in paying a premium rate to call it. I would see the need for such a campaign to be separate from that against revenue sharing, as the emphasis would be on the issue of quality rather than simply that of cost.