This is very much "estimated", but I'm sure it won't be all that far from the truth.
The details below are based on a call rate of about 920 calls per surgery per week (1.1 million calls per week nationally). I have since seen evidence that many surgeries take close to 2500 calls per week - meaning that all of the figures below can be more than doubled.The 1200
surgeries using 0844 numbers apparently receive
1.1 million phone calls per week between them.
It has been stated in several newspapers that a third of those calls are from mobile phones and that of the two thirds of calls from landlines only a third of those originate from BT customers.
So,
per week we have (rounded to nearest thousand)
733 000 calls from landlines (of which 244 000 are from BT customers) and
366 000 calls from mobiles.
You hear of people queueing for a while, only for the call to be dropped without speaking to anyone. I don't know if those are counted towards the 1.1 million calls figure or not: either way, the customer still paid for the call and a connection fee also may have also applied.
You hear of people queueing for 10 to 15 minutes or more and you hear about callers being placed on hold for 10 to 20 minutes while the receptionist is finding something out for the caller. You rarely hear about the people that queue for one minute and then have a simple uninterrupted three minute call but there must be lots of those too.
It's unknown how many minutes all of these calls add up to, so we'll assume a 5 minute average for the total of queueing and speaking for each call. I suspect that the real figure is a bit, or quite a bit, higher.
It is likely that a significant number of callers that intend to make a call that they know might take a long time, look at their options of calling from landlines or from mobiles and then choose the one that they think will be cheaper to call. It's also likely that a signicant number of people are not aware of the various call prices or have only one method of contact. It's also true that those at the poorer end of society might have a pay as you go mobile phone as their only calling option.
For the 733 000 calls from landines, we'll assume 80% are on call packages with free calls to 01, 02 and 03 numbers. In this case, these customers would have paid 0 pence for their calls to 01, 02 and 03 numbers but instead paid a fee to call the 0844 number as it is not a part of any bundled allowance. They would also have had to pay a connection fee per call.
These
landline customers with call packages account for 588 000 calls or 2 940 000 minutes per week.
Customers with
BT landlines and call packages account for 196 000 calls or 980 000 minutes per week (one third of the landline package total).
Assuming 5 pence per minute for
calls to 0844 numbers, they paid 4 900 000 pence (49 000 pounds) for their calls to 0844 numbers and this is 4 900 000 pence (
49 000 pounds)
more than if they had called an 01, 02 or 03 number.
They also paid
connection charges (assume 8 pence per call) of 1 570 000 pence (15 700 pounds) for calling an 0844 number and this is 1 570 000 pence (
15 700 pounds)
more than if they had called an 01, 02 or 03 number.
Customers with
non-BT landlines and call-packages account for 392 000 calls or 1 960 000 minutes per week (two thirds of the landline package total).
Assuming 5 pence per minute for
calls to 0844 numbers, they paid 9 800 000 pence (98 000 pounds) for their calls to 0844 numbers and this is 9 800 000 pence (
98 000 pounds)
more than if they had called an 01, 02 or 03 number.
They also paid
connection charges (assume 10 pence per call) of 3 920 000 pence (39 200 pounds) for calling an 0844 number and this is 3 920 000 pence (
39 200 pounds)
more than if they had called an 01, 02 or 03 number.
For the 733 000 calls from landines, we'll assume the other 20% are those without call packages. These callers would have paid a "penalty charge" (what used to be the standard "per minute" charge, but now inflated) of perhaps 8 pence per minute for calls to 01, 02 and 03 numbers as their calls to 01, 02 and 03 numbers are not part of any bundled allowances, but instead paid 5 pence per minute for their call to the 0844 number as it too is not part of any bundled allowance.
These
landline customers without call packages account for 147 000 calls or 735 000 minutes per week.
Assuming 8 pence per minute for calls to 01, 02 and 03 numbers, their calls to 01, 02 and 03 numbers would have cost 5 880 000 pence (58 800 pounds).
Assuming 5 pence per minute for
calls to 0844 numbers, they actually paid 3 680 000 pence (36 800 pounds) for their calls to 0844 numbers and this is 2 200 000 pence (
22 000 pounds)
less than if they had called an 01, 02 or 03 number on its inflated "non bundle deal" call rate.
They also paid
connection charges (assume 8 pence per call) of 1 180 000 pence (11 800 pounds) and this is a
similar amount to the connection fee had an 01, 02 or 03 number been called.
There would also be 366 000 calls from mobile phones per week and these would be split between contract deals and pay as you go deals. A figure has to picked, so a 40% contract and 60% pay as you go mix has been chosen for this example.
(cont'd...)