I have updated the entries for Jemca dealerships as they have moved from 0845 to 0844 numbers. The company's own website gives different 0844 numbers for dealerships than Toyota's website does, so they probably have different 0844 numbers that go through to the same place but which they give in different places so that they can see where people are finding their number.
On Jemca's website on each dealership page, underneath the 0844 number, it says
"Calls charged at 5p per minute from all landlines at any time". No they don't! The rate from BT is 5.105 pence per minute (was 5p per minute when VAT was 17.5%) plus a call setup fee of 13.1 pence. The rate from Virgin Media is a 13.24 connection charge plus 10.41 pence per minute. Hardly 5 pence per minute from all landlines!
From that statement, there is a link to the terms and conditions page which gives a more in-depth explanation (excuse):
Quote:Jemca Car Group 0844 telephone numbers explained
At Jemca Car Group, as with the majority of today’s retail businesses, we keep a close watch on our marketing spend and as such we have put measures in place to track our campaigns.
The use of 0844 numbers helps us to identify the most successful marketing campaigns enabling us to channel our investment more effectively thereby helping us to save money which we can then pass on to our customers.
We realise there has been some concern about the cost of these numbers and we’d like to take this opportunity to assure you that the 0844 numbers we use are known as non-geographic numbers which cost 5p per minute from all landlines at any time. However, the cost of these calls may vary depending on your mobile provider so you should speak to them for more information or advice. Of course if you want us to call you straight back please ask the person you are speaking with and we will be more than happy to do so immediately.
Our phone numbers are NOT Premium Rate numbers which are 0870, 0871, 09 prefix 090, 091 and cost anywhere from 7.9p - £2.00 p.min depending on whether calling from a landline or mobile.
To clarify how much you will be charged for calls you can ask your service provider. Ofcom is responsible for the regulation of these numbers and their contact details are:
[Contact details of Ofcom]
There we have it. The marketing department needs to know what is getting people calling them and one of their tools are non-geographic numbers, for which customers must pay extra for. At the same time, this outfit claims that all landline callers pay 5 pence per minute whilst it is only mobiles that charge more.
However, Jemca is correct when it says that 0844 number are not Premium Rate Service numbers. They have been termed by Ofcom as Business Rate numbers and they carry a Service Charge (otherwise known as a premium in English).
We must note that Jemca decided to up the Service Charge by switching from 0845 to 0844 g6 numbers, thus increasing the Service Charge.
The Toyota website lists the phone and fax numbers as 020 8802 2336 and 020 8802 5954 respectively. These are the same ones that were used at Seven Sisters Road!