Quote:... which types of business lines, (or is it businesses?) ...
Well, I originally thought "businesses", but it now seems obvious that a business might have some phone lines that can continue with revenue share while others cannot.
Quote:I wouldn't hold out too much hope of Ofcom doing that...
Me neither, but they do have several guides:
http://consumers.ofcom.org.uk/guides/including this one:
http://consumers.ofcom.org.uk/files/2010/01/numbering.pdfwhich cover some of the salient points in a fairly easy to understand manner.
Quote: Quote:The other complication is the scrapping of revenue share on 0870 in 2009. Ofcom now realise that was a mistake.
Hardly a mistake. Surely that was the first good thing they had done in years! Their mistake was not to ban revenue sharing on all the other 08 numbers.
When I originally saw SCV say "banning revenue share on 0870 was a mistake" I did a doubletake. I was going to heartily disagree. Surely a ban on revenue share is a good thing? However, I have since changed my mind on this one.
So, yes. A mistake. There was always the complication that 0845 was previously tied to "local" rate and 0844/0843 has never been so; likewise, 0870 was previously tied to "national" rate, but 0871/0872 has never been so. Now, none of them is tied to anything. Additionally, 084 has a revenue share of up to 5 pence per minute and 087 (except 0870) has a revenue share of up to 10 pence per minute. There's four types of numbers in there: 0842/0843/0844 - 0845 - 0870 - 0871/0872/0873.
Public perception of how these numbers work is heavily tainted: "08 is rip-off", "09 is double rip-off". Originally, I wanted to see revenue-share scrapped entirely, but there are certain businesses where this payment model is entirely appropriate, but they aren't the norm. Scrapping revenue share on 0870 has made calls from landlines cheaper but not from mobiles. Scrapping it on other 08 numbers would also not help mobile users.
Ofcom have come up with a far better (in the long run) scheme: 034 and 037 guarantee a low call rate from both landlines and mobiles. Shifting 087 users that are no longer allowed to have revenue-share to 037 (and 084 to 034) seems like a far better plan. That's what CRD will do.
Quote:Simply saying "show me the premium" is just encouraging phone companies to continue exploiting premiums?
Yes and no. At present, companies use 084 and 087 phone numbers that cost up to 20p/min from landlines and up to 41p/min from mobiles and yet can promote them with "calls cost 5p/min from BT landlines, other providers and mobile operators may charge more" although many use the completely illegal "calls are charged at the local rate". In future they will have to say "this number has a service charge of 5 pence per minute" (but for the most part they will have been forced to use an 03 number so talk of service charges will be largely irrelevant). That's what the "unbundled tariff" will do.
Presently, companies cannot tell you exactly what you are going to pay to call them on their 084 and 087 numbers, because they don't know which provider you are with (different providers have a different access charge and the access charge varies depending on the number called - as does the premium) and they want to hide the fact there's a premium.
Your provider can show you the total call price but it's complicated to look it up using two tables: one to find the tariff code, and the other to convert that to a price. Additionally, there seems to be a trend to show 0845 and 0870 prices in a standard price list along with prices for calling 01, 02 and mobile numbers, and to put 0843/0844/0871/0872 numbers in a different document, because of the long look-up tables. I guess that a lot of people look at the 0845 price and simply assume it also applies to 0843 and 0844 (likewise for 0870 vs. 0871/0872). The new way will be single "0844 numbers have 7p/min access charge".
Companies that had an 0345(+6 digits) number back in the 1990s could be called at "local rate". Now they could find themselves back on an 0345(+7 digits) number with the majority of their customers able to call for "free". That's certainly a "win" for the consumer. And, if the business use of the number can justify revenue share then they'll stick with 0845(+7 digits) and have to declare that charge.
Quote:Most of the people who use "saynoto0870.com" do so in order to find a normal phone number and to avoid the premium numbers. They are still going to need to do that. These proposed rules look like they are just kicking the can down the road and may end up making the problem worse.
Many of them will have no need to look up an alternative for 084 and 087 numbers as the companies will have swapped to an 01, 02 or 03 number for one of several reasons:
- they are forced by CRD to do it, or
- they aren't forced by CRD, but the sheer act of having to declare the previously hidden service charge means they move anyway.
Consumers and consumer perception will have influence. Faced with two companies asking customers to call, one having a number with an advertised premium and the other number being effectively "free" will give consumers a real choice.
There will still be occasions where people will be looking for alternatives so this site will still be useful, but there will be many more occasions where the forced or voluntary use of an 03 number means the customer is already served.