Various regulations and guidance now ban the use of 084, 087 and 09 numbers for various purposes. While compliance is relatively high, there is still much work to be done. This will, it seems, come down to educating organisations individually, one at a time.
In December 2013, the Cabinet Office published Guidance recommending that central government departments and their agencies along with 'other organisations across the wider public sector landscape' adopt geographic (01, 02) or geographic-rate (03) numbers. The guidance was further updated in October 2015 to take account of the new charging regime for calls to 084, 087 and 09 numbers.
https://www.gov.uk/government/publications/hmg-guidance-for-customer-service-lin...Compliance by central government is very high, but some local authorities have work to do. Many retain an 0845 number for an outsourced payments line or out-of-hours contact number.
http://www.fairtelecoms.org.uk/uploads/1/1/4/5/11456053/la_admit.pdfIn June 2014, the Consumer Contracts (Information, Cancellation and Additional Charges) Regulations 2013 came into force. These were published by BIS in December 2013. Regulation 41 requires retailers, traders and passenger transport companies to use 'basic rate' numbers (01, 02, 03 or 080) for post-sales helplines. The rules effectively ban the use of 084, 087 and 09 numbers for this purpose.
http://www.legislation.gov.uk/uksi/2013/3134/regulation/41/madeAdditionally, in the event of non-compliance Regulation 41(2) gives the caller the right to a refund of any excess call costs incurred above 'basic rate'. Non-compliance can also be reported to Trading Standards via the Citizen's Advice national Consumer Helpline on 0345 404 0506.
In October 2015, new rules covering financial services, including banks and insurance companies, came into force. These require helplines for existing customers to use numbers starting 01, 02, 03 or 080, and effectively ban the use of 084, 087 and 09 numbers. The new rules were published by the FCA in July 2015.
http://www.fca.org.uk/news/ps15-19-improving-complaints-handlinghttp://www.fca.org.uk/your-fca/documents/policy-statements/ps15-19Most banks have changed their numbers. Work by insurance companies is well advanced but there is room for improvement.
Usage of 087 and 09 numbers in the NHS was banned in 2005. The ban was extended in 2010 to cover usage of 084 and other numbers where the caller pays more than calling an 01, 02 or 03 number.
https://www.england.nhs.uk/2013/11/04/gps-084-num/Multiple threads on this site document the long and difficult battle to get GP practices, NHS Trusts and other such organisations to comply. Five years later and there is still much work to be done.
http://www.fairtelecoms.org.uk/uploads/1/1/4/5/11456053/gps_october_2015.pdfNew Ofcom rules came into effect on 1 July which require all users of 084, 087, 09 and 118 numbers to declare the Service Charge for their number everywhere it is advertised or promoted. This mainly affects sales lines and pre-sales enquiry lines.
https://www.ukcalling.info/industryCompliance with this new rule is low.
Those who are unaware what level of Service Charge is imposed on calls to their number can look it up here:
http://checkit.uboss.com/Non-compliance can be reported to ASA (for numbers with a Service Charge up to 7p per minute or per call) or to PhonepayPlus (for numbers with a Service Charge of more than 7p per minute or per call).
Education consists of a few main points:
Where usage of 084, 087 and 09 numbers is prohibited, organisations must change their number.
Where usage of 084, 087 and 09 numbers is not prohibited, organisations must be made aware of the true cost of calling their numbers
http://www.fairtelecoms.org.uk/uploads/1/1/4/5/11456053/insanity.pdfand the requirement to declare the Service Charge. Those who cannot justify the imposition of a Service Charge must change their number to stop imposing it.
Ofcom made 034 and 037 numbers available in 2007 for migration from the matching 084 or 087 number. Calls to 03 numbers cost the same as calling 01 and 02 numbers and count towards inclusive allowances on landlines and on mobiles.